Crisp & Green – Grand Opening Digital Strategy

Driving Nationwide Expansion Through Social Media & Digital Campaigns

I spearheaded the digital strategy for 18 Crisp & Green grand openings nationwide, crafting localized content, influencer partnerships, and launch promotions to generate buzz and drive foot traffic. By aligning digital storytelling with in-store activations, I ensured successful market entries across multiple locations.

Results:

• Increased store launch foot traffic & online engagement

• Developed scalable digital strategies for future openings

• Strengthened Crisp & Green’s brand presence in new markets